User blog:Bovell/Battlefield 3's next trailer could be unlocked with "1 million likes"

DICE has ventured into social media to advertise their next game, Battlefield 3.

The development team has assembled a 12 minute trailer for Battlefield 3 complete with producer commentary, but only has plans to release it if Battlefield's fan page on Facebook gets 1 million likes.

Upon reaching the magic number, both the full length 12 minute trailer, and the same video with producer commentary, will be unveiled to the public.

Original/source article: EnterBF3.com | Community Mission - 1,000,000 Battlefield 3 Likes!